Adhese, the European adtech platform built for privacy-first, independent ad delivery, today announced a new partnership with ADvendio, a global provider of omnichannel order and inventory management solutions. Together, the companies will offer a full-service retail media solution that spans campaign planning, management, ad delivery, and programmatic trading—empowering retailers to scale their media businesses with control and flexibility.
In this collaboration, ADvendio’s robust campaign and order management system becomes the operational backbone, while Adhese provides advanced, privacy-respecting ad serving and delivery capabilities. The result is a unified, scalable workflow that simplifies retail media execution—whether using Adhese, Google Ad Manager, FreeWheel, or other delivery channels.
“Retailers are looking for solutions that enable them to build media businesses on their own terms,” said Sven Marievoet, Co-Founder at Adhese. “At Adhese, we believe in collaboration over consolidation. By partnering with ADvendio, we’re offering a best-in-class, modular stack that gives retailers real autonomy—no walled gardens, no vendor lock-in. It’s a future-ready alternative built on transparency, agility, and scale.”
“We’re excited to bring our ad delivery capabilities into ADvendio’s campaign management ecosystem,” added Tim Sturtewagen, Co-Founder at Adhese. “This partnership is about making it easier for retailers to operationalize and scale retail media while staying in full control of their data, workflows, and brand experience.”
As the retail media space continues to mature, the complexity of managing multiple demand channels, data sources, and inventory types is growing. This partnership addresses that complexity by offering a seamless solution that’s easy to set up, flexible to integrate, and built to scale.
To learn more about how Adhese works with partners to power privacy-first, independent ad delivery, visit: adhese.eu/partners
About Adhese
Adhese is an adtech company building a smart, user-friendly advertising platform that shapes the future of advertising. From its offices in Belgium and Poland, Adhese enables media owners, advertisers, and retailers to monetize inventory and audiences—without compromising control, independence, or privacy.
About ADvendio
ADvendio offers comprehensive advertising management software for media companies, helping them streamline omnichannel ad operations and boost campaign performance through integrated, scalable solutions.