strategic partnership between Adhese and PostNL launched

The Adhese platform has now been fully implemented at PostNL and is officially live. Following the earlier announcement of their strategic collaboration, both organisations have completed onboarding, training and testing to ensure a smooth rollout.
is retail media evolving into commerce media?

The market is moving towards commerce media. Retail media remains an important foundation but the model is becoming broader, richer and more cross-ecosystem.
PostNL and Adhese announce strategic collaboration

PostNL and Adhese have entered into a strategic collaboration to strengthen PostNL’s commerce media proposition.
looking back at 2025 and ahead to 2026

Retail media matured, and so did Adhese. Learn how Adhese builds on retail media to embrace the future of commerce media.